Online stores are becoming more competitive and offering the chance to join the $1 trillion online ecommerce market. It is crucial for brick-and-mortar store owners to increase their digital reach. This trend is quickly becoming a problem for small businesses. The traditional consumer shopping behaviour is changing. Consumers want to be able to purchase anything from anywhere and at any time. The opportunities for small business owners to reach a wider audience via their website, blog, Facebook profile, or other online presence are increasing. It's easier than ever for small businesses to set up an online store and it is also more affordable to reach potential customers.

The right ecommerce solution will allow retailers to maximize their digital footprint, and help them build productive customer relationships, not only locally but worldwide. It is crucial that you carefully evaluate the ecommerce options and take into consideration the following:

What is the fastest way to get started selling online?

Transacting can take only a few hours. You want a solution that is simple to set up, cost-effective, and can easily be integrated into your existing website.

See our products:

Where can I sell online

Online customers can shop anywhere you like, including your website, blog, or social media. Your ecommerce platform should be able to instantly sync your entire inventory, catalog and sales order information with your point of sale (POS) system. Facebook is an excellent example of untapped potential. With an average $167 purchase, Ecwid merchants have generated almost 10 percent of all overall sales.

Are you mobile-friendly in your store?

A 2014 eMarketer report estimates that mobile sales will account for 19% of the $57 billion global online retail market. To convert customers into buyers, ensure your ecommerce solution works on mobile devices.

What other ways can I increase my customer reach?

Expanding your global reach is a great way for small businesses to increase their customer base and sales. Online shoppers are increasingly able to shop from any location. Your ecommerce platform can help you take advantage of this global marketplace. A good solution will be able to support multiple languages and currencies as well as local shipping and payment options.

What should I think about?

You might also consider selling in person at a trade fair, farmer's market, or other events. A mobile POS system allows you to sell anywhere and everywhere. Imagine being able to sync all your mobile POS transactions with all your sales distribution points simultaneously. Small business retailers have all the tools they need to take advantage of these innovative technologies.

Consumer-buying behaviour dictates how small businesses should evolve in order to remain competitive. Ecommerce is a crucial component of any small business' continued growth. To capitalize on the $1 trillion market for online commerce, small businesses should consider these criteria when choosing an ecommerce solution.

https://www.connectpos.com/knowledgebase/select-payment-methods/

https://www.connectpos.com/knowledgebase/how-to-change-logo-on-receipt-template/

https://www.connectpos.com/knowledgebase/working-with-products-in-cart/

https://www.connectpos.com/knowledgebase/customer-setting/

https://www.connectpos.com/knowledgebase/order-operations/

https://www.connectpos.com/knowledgebase/setting-up-click-collect-magento/